Assessment of product concepts |
SWOT means Strength, Weaknesses, Opportunities and Threats. This can be related to the existing review in the concept phase. By this methodology you address these four themes in each of the life cycle phases of the product. .
| SWOT-screening | Material phase | Manu-facturing phase | Use phase | End-of-life | Transport phase |
| Strength | |||||
| Weaknesses | |||||
| Opportunities | |||||
| Threats |
When this task is done you have identified the "hot spots" for your product!
By prioritizing the options for possible target settings you should evaluate the opportunities in proportion to the significance for the environmental impact and your company’s influence on the particular issue. See the figure below.
| High significance for the environment | Low significance for the environment | |
| High Influence of the company | ||
| Low Influence of the company |
The content of this matrix now forms a good foundation for proposing environmentally relevant target settings for the product specification and to prioritise.